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Go to your room

In Local News on August 15, 2025 at 10:01 am

Deer In Headlines II

By Gery Deer

A child’s bedroom represents much more than four walls, a bed, and a closet door that never quite closes right. Strip away the posters, the overflowing toy box, the rock tumbler they begged for but only used once — and what’s left is something quietly monumental: the first incarnation of personal identity, in its purest form.

To a child — especially one trying to decode their place in the world — their bedroom is personal. A place apart. Not because it’s off-limits to others, but because it feels like the only space in their universe that is truly, unquestionably, theirs. It’s one of the first places over which a young person has reasonably full control.

When I was a kid, my bedrooms weren’t luxurious or particularly large. From the age of 5, when I first got my own room, to about 25, when I left the farm for my first apartment, I had occupied four different rooms – in two houses. The one I had the longest was on the second floor of our small, Cape Cod farmhouse. Unlike the loft at the top of the stairs – which also once served as my bedroom – this one had a real door. Having a door offered independence and solitude — the kind you don’t realize is valuable until adulthood starts chipping away at your time and control like a sculptor with a new block of marble.

One corner of Gery’s bedroom at the farm in Jamestown, ca. 1988 – drafting table and work area while studying for his engineering degree.

Except for food, my room was outfitted with everything I needed to hole up. There was a pair of hand-me-down twin beds, a tiny black and white TV sitting on a corner step stool, plenty of art supplies and books, and a JC Penney stereo system perched on a wobbly stand. All of these things, and the room itself, helped chisel out the person I’d eventually become. I also had a desk that became far more important that I could have predicted, although somehow my mom knew.

Around 1981, predicting the computers that would eventually occupy so much of my time, my mother insisted on getting me a large, wrap-around desk. The epidemy of 1980s techno-furniture, its wood frame sported a black, slate top, with just one lonely shelf above. It wasn’t fancy, just functional. As it turned out, that old desk, as much as the room it occupied, became my launchpad. My mother seemed to believe in things before me, and now — 43 years later — I’m sitting at that very desk as I type this for you.

Those who were there have said that, in many important ways, my office and personal study echo that childhood haven. I think what they mean is that my work and home offices are more than just organized – they’re curated. Every object has meaning and purpose: typewriters that don’t just tap out words but inspire my writing, photos and nick-nacks that remind me of family and events and highlight why I write, and lots of blue — a color that, for reasons I can’t explain, always made me feel… like me. I think we all need someplace like that, even if we don’t realize it.

In my old room, even if everything outside felt like chaos, even if fitting in at school was like trying to breathe underwater, I could always retreat to a place where I made the rules. Ask any of the nieces I grew up with and they’ll complain, as they did to my mother when we were kids, that I would never let them come up there.

We seriously underestimate how foundational a child’s room can be as they grow up. Like so many other children, my room gave me solace, but it also provided a launchpad from which to craft my life’s narrative — one where my voice mattered. It wasn’t just any room in any farmhouse. It was my room, my Fortress of Solitude – maybe yours was too.

I’ve arranged other spaces in the image of that room but, try as I might, nothing will ever be like that again. Sometimes I would give anything to be back there, with so little responsibility and so much to live for. I’d hear the bustle of my family downstairs and, just once more, my mother calling up the stairs, “Gery, supper’s on.” 

Greene County cycling tour event proceeds presented to veterans’ suicide prevention subcommittee.

In Education, Health, Local News, psychology, Science, Senior Lifestyle, Uncategorized on August 15, 2025 at 9:08 am

XENIA, OHIO — Representatives of the Greene County Parks and Trails, Trail Sentinels volunteer group, visited the Greene County Veterans Services office on Tuesday, August 12th, to present a donation check to the Greene County Suicide Prevention Coalition Veterans Subcommittee. The donation is the result of funds raised from the first annual Greene County Cycling Tour for Veteran Suicide Prevention, held July 19th.

The event raised $1,800.00 for the coalition, and it was made possible thanks to the hard work of the Greene County Parks & Trails staff, the Trail Sentinels, and through generous sponsorships from the following: Rodriguez Financial Strategies, LLC, White Allen European Auto Group of Dayton, and GLD Communications of Jamestown. Their support helped cover logistics and ensured that every dollar raised could go directly to the Veterans Subcommittee’s efforts.

From the Greene County Suicide Prevention Coalition Veteran’s Subcommittee: Captain Dennis Eng, Scott Page, Andrew Ullom, Bill Hoying, Wanda Ortiz Thayne, Teresa Innocent, Desiree Rollyson, Tim Spradlin. From the Greene County Parks and Trails: Assistant Director Richard Kharman, Chief Ranger/Army Veteran Darrell Hannah, and Trail Sentinels Rick Sedlotshek and Gery Deer.

The Greene County Parks & Trails Trail Sentinels, a dedicated group of volunteer cyclists who patrol the trails and host seasonal workshops and group rides, played a pivotal role in the day’s success. They provided on-trail support and manned rest stops stocked with snacks and cold drinks, ensuring riders stayed hydrated and energized throughout their journey.

The event started early in the morning from the Fairground Recreation Center. The 38 registered riders had their choice of four scenic routes, each winding through the county’s lush trail system and quiet backroads.

“This ride was about more than miles—it was about mission,” said Gery Deer, a Trail Sentinel volunteer and event liaison to the veteran’s organization. “We’re proud to work on behalf of our veterans and help bring attention and financial support to the resources they need.”

Adding a touch of whimsy and nostalgia to the event were members of the Central Ohio Ghostbusters club, a charity cosplay group known for their appearances at fundraisers, children’s events, and festivals. Dressed in full gear with their version of an “ectomobile” at Xenia Station, they brought smiles and photo ops to riders and spectators alike.

A large contingent of veterans participated in the ride as well. Retired Colonel Rafi Rodriguez, a 30-year Air Force veteran and a sponsor, took to the trails himself to support the cause. “The ride was a lot of fun,” he said. “It was great to learn more about what the coalition does to support veterans on Greene County.”

The donation check was formally presented this week to the Greene County Suicide Prevention Coalition Veterans Subcommittee, marking the culmination of a community-driven initiative that blended recreation, advocacy, and heartfelt generosity.

“This contribution will help us expand outreach and support for veterans in Greene County,” said a representative from the coalition. “We’re grateful to the cyclists, volunteers, sponsors, and everyone who came together to make this event possible.”

More than just a fun bike ride, this tour was a moving tribute to those who’ve served and a rallying cry for mental health awareness. Planning is already underway for next year’s ride, tentatively scheduled for the same weekend. Visit www.gcparkstrails.com to follow the events calendar throughout the year.

Pitch, Publish, and Perfect: Join Award-Winning Authors and Industry Experts at the Appalachian Writers Conference 2025

In Books, Business, Education, Entertainment, Local News, Uncategorized on August 15, 2025 at 8:42 am

Berea, KY – Writers from across the country will converge in Kentucky this fall for the 2025 Appalachian Writer’s Conference 2025 (AWC), an immersive, genre-inclusive gathering designed to sharpen craft and demystify the business of publishing. From agent pitch sessions to expert-led workshops on branding, contracts, and publicity, AWC equips aspiring and established authors alike with the tools to thrive. Founded by Martin Sisters Publishing President and CEO Melissa Newman, Ed.D., the conference has evolved into a nationally respected event featuring award-winning faculty dedicated to helping writers succeed, regardless of their path or project.

“I strongly believe that everyone has a story, and most people have more than one,” Newman explained. “What we offer at our conference is the opportunity for writers to learn from professionals and develop the skills they need for a successful career as an author.”

Returning to this year’s faculty are fantasy/romance author Summer Hanford, fiction novelist Sherry Robinson, crime thriller novelist Susan Furlong, and screenwriter Mark Daniels. Frank K. Newman, J.D., President and CEO of the law firm Cole, Cole, Anderson & Newman, PSC, will be back to share insights into publishing and media contracts. Gery Deer, GLD Communications‘s creative director and author of the Pulitzer-nominated op-ed series “Deer In Headlines,” also returns with a session on making a living writing professionally in between book projects.




Deer first attended in 2023 as a participant but transitioned into a faculty role and took on a support position last year. “This is a unique experience for writers, and the intimate setting is ideal, in my opinion, for a better learning experience,” he said. “Melissa has created an environment of support and education, and the faculty is part of the group, interacting and spending time with the participants as fellow artists.” Deer also noted that they continue efforts to improve the event based on participant feedback.

For example, a literary agent joins the faculty for the first time at AWC. Jackie Kruzie, author, literacy advocate, and associate literary agent at Focused Artists, will lead sessions on “Perfecting Your Pitch,” “The Dreaded Synopsis,” and a Lunch-and-Learn Session called “Should I Get an Agent?” She will also meet with authors for eight-minute pitch sessions. Another new addition is award-winning crime, thriller, and suspense novelist Trace Conger. In addition to class presentations, faculty will participate in the “Ask Me Anything” lunch panel to answer questions and discuss writing and publishing topics in a conversational setting.

Martin Sisters Publishing and the Appalachian Writers Conference present the Appy Inkwell Awards for the second year. “We want to give writers a chance to have their work recognized,” said Appy Inkwell Awards Coordinator, writer, and English Literature instructor Mary Ryan Wineberg. “We may even discover some new literary talent.”

This award celebrates outstanding achievement in fiction writing and offers talented writers the opportunity to showcase their creativity and skill before a supportive community of peers. Participants can submit up to 2,500 words of unpublished fiction, in progress or complete, that demonstrates originality, craft, and storytelling prowess. Eligible submissions include: a complete short story, a short story collection, or a piece of flash fiction.

The Dr. Pam Parry Lifetime Learning Award also debuts this year. It was created in memory of Dr. Parry, an integral presence within the AWC faculty and a trusted conference advisor whose remarkable life touched many. This award will celebrate someone whose passion for lifelong learning and generosity in the writing community make a lasting impact.

For registration and event details, visit: www.appalachianwritersconference.com. (Click to watch a highlight reel from the 2024 event.)

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Photos from the 2024 Event:

BUSINESS: Why Referral Partnerships Are Delivering Better ROI for Small Businesses

In Business, Local News, Technology, Uncategorized on August 5, 2025 at 3:53 pm

By Gery Deer

Editor: The Jamestown Comet / Creative Director: GLD Communications

In the past year, small business owners have increasingly shifted their marketing focus toward referral partnerships—and for good reason.

Digital fatigue is turning customers away from their screens.

As digital advertising costs climb and consumer trust in traditional media wanes, referral-based strategies have emerged as a high-impact, cost-efficient alternative. For businesses seeking sustainable growth and deeper community engagement, referral partnerships offer a compelling return on investment (ROI) that outpaces many conventional marketing channels.

GLD Communications, a strategic communications firm based in southwest Ohio, has been at the forefront of helping small businesses harness the power of referral marketing. Through customized branding strategies, community outreach campaigns, and digital visibility audits, GLD equips entrepreneurs with the tools to build meaningful partnerships that drive measurable results.

Here are six key reasons why referral partnerships have become a go-to strategy for small business owners in the last year:

1. Higher Conversion Rates from Trusted Sources

Referred leads are significantly more likely to convert than those acquired through paid advertising or cold outreach. According to Nielsen, 92% of consumers trust recommendations from people they know over any other form of advertising. This trust translates into action: referred customers are four times more likely to make a purchase.

For small businesses, this means that a well-structured referral program—whether through customer incentives or strategic B2B alliances—can dramatically increase conversion rates without the need for aggressive ad spend.

2. Lower Customer Acquisition Costs

Referral partnerships offer a leaner path to customer acquisition. Unlike paid media campaigns that require ongoing investment, referrals often come at a fraction of the cost. A study by the Wharton School of Business found that referred customers cost less to acquire and are more profitable over time.

GLD Communications helps businesses identify and nurture referral channels that align with their brand values, reducing acquisition costs while enhancing customer quality.

3. Improved Customer Lifetime Value

Referred customers don’t just convert—they stick around. Research shows that they have a 25–31% higher lifetime value compared to non-referred customers. They’re more loyal, more engaged, and more likely to become brand advocates themselves.

This long-term value is especially critical for service-based businesses, subscription models, and family-owned enterprises that rely on repeat business and word-of-mouth reputation.

4. Stronger Community and Brand Advocacy

Referral partnerships naturally foster community engagement. Whether it’s a local business collaborating with a nonprofit or a service provider teaming up with complementary vendors, these relationships build trust and visibility within shared networks.

GLD Communications specializes in crafting community-oriented narratives that elevate brand advocacy. Their storytelling approach—often blending emotional depth with factual reporting—helps businesses connect with audiences on a human level, turning customers into ambassadors.

5. Better Measurability and ROI Tracking

Modern referral tools have made it easier than ever to track performance. Platforms like ReferralCandy, Yotpo, and HubSpot offer automated tracking, CRM integration, and analytics dashboards that allow business owners to monitor key metrics such as referral conversion rate, cost per acquisition, and net promoter score.

GLD Communications supports clients in selecting and implementing these tools, ensuring that referral efforts are not only strategic but also data-driven.

6. Adaptability to Privacy and Ad Fatigue Trends

With increasing restrictions on third-party cookies and growing consumer fatigue around digital ads, referral marketing offers a privacy-friendly alternative. It relies on first-party data and authentic relationships, making it more resilient to changes in the digital landscape.

As part of its digital marketing services, GLD Communications advises businesses on how to pivot toward trust-based strategies that align with evolving consumer expectations and regulatory standards.

Building a Referral Strategy That Works

Referral partnerships aren’t just about asking customers to “spread the word.” They require intentional planning, clear incentives, and consistent follow-through. GLD Communications recommends starting with the following steps:

  • Identify natural referral partners: Look for businesses or individuals who share your audience but don’t compete directly.
  • Create a compelling offer: Whether it’s a discount, exclusive access, or a charitable tie-in, make the referral worthwhile.
  • Track and optimize: Use referral software or manual tracking to monitor performance and adjust as needed.
  • Tell your story: Use branded content, testimonials, and community features to reinforce the value of your partnerships.

For small business owners ready to elevate their marketing ROI, referral partnerships offer a path that’s not only cost-effective but also deeply rooted in trust and community. With the guidance of firms like GLD Communications, these strategies transform informal word-of-mouth accidents into powerful engines of growth.

The Greene County Fair kicked off today in Xenia with opening ceremonies and the famous calf scramble.

In Local News on July 27, 2025 at 8:59 pm

Here are some highlights.

After some weather and other delays, the opening ceremonies were held at 7 PM followed immediately by three calf scramble contest events.

The fair runs now through Saturday, August 2. More information at https://www.greenecountyfairgrounds.com/the-fair

ApplyPressure Dayton keeps your home clean and safe – on the outside.

In Business, Local News on July 25, 2025 at 4:16 pm

(Sponsored)

Learn more at http://www.applypressuredayton.com.

Super Inspirational

In Local News on July 22, 2025 at 7:39 am

Deer In Headlines II

By Gery Deer

(Editor’s note: This piece was originally published in print and online on Friday, July 11, the release date for Supeman.)

This week brings the latest film portrayal of one of pop culture’s most enduring icons: Superman. When the character first appeared in 1938, the world teetered on the edge of war. Hitler’s rise threatened Europe, and anxiety loomed large across America. In that uncertain moment, the country needed a hero—if not in real life, then at least in imagination.

Writers Jerry Siegel and Joe Shuster delivered just that: a strange visitor from another planet, with powers and abilities far beyond those of mortal men. As the decades unfolded, it became clear that Superman’s true strength wasn’t found in feats of physical might. His greatest power was empathy—the ability to witness suffering and respond not with fury, but with compassion.

Even with unmatched power at his fingertips, Superman never acted to inflict fear or dominance. He led by example, embodying restraint, moral clarity, and unwavering courage—a reminder that heroism often begins not with force, but with heart.

“Superman” (2025) grossed $125 million in its opening weekend. Is this a sign that Americans need some hope?

Years ago, I wrote a “Deer In Headlines” column titled “Why the World Needs Superman.” The title was borrowed from a fictional article by Lois Lane in “Superman Returns.” In the film, Lane argues that Superman is not just relevant—but essential. Not because he’s perfect, but because of what he represents. Sometimes, hope isn’t found in the heroes themselves, but in the idea behind them—the symbols. I think we need those kinds of symbols again, maybe now more than ever.

From the disorienting echoes of artificial intelligence to the chaos of political extremism, the world feels more uncertain than it has in decades. We’re surrounded by noise, division, and anxiety. And while I know a comic book character can’t save us, the image of someone striving to do good—someone using their gifts to lift others—can still inspire. I believe that it’s not the cape that gives us courage. It’s the quiet decency of the person underneath.

If you’ve read previous editions of this column, you already know that my childhood wasn’t easy. I was born with a set of birth defects that made me feel like an outsider from the start. People saw me as “different,” weak, and sickly. That perception became a heavy burden. There were many things about myself I kept hidden—not out of shame, but from a fear of how others might treat me if they knew.

That sense of quiet isolation led me to feel a strong connection with the character of Superman—but more specifically, with his alter ego, Clark Kent. Like Clark, I grew up on a farm and carried burdens I couldn’t explain to my peers. He could blend in, unnoticed, among the crowds of Metropolis. I tried to do the same in my small corner of the world. Clark Kent was the mask that allowed Superman to experience life quietly, without ridicule. For me, it took a bit more than a pair of glasses. My disguise was silence, and I often looked to the stories of Superman for inspiration.

Becoming a writer helped exercise that isolation—the ability to give voice to what I once kept hidden. Through much of my work, I’ve been able to share parts of myself in the hope that my words might resonate with those of you carrying invisible burdens of your own. But Superman’s relevance goes well beyond the troubled emotions of a young boy.

Critics say he’s outdated, too perfect. But Superman’s enduring relevance lies not in his superpowers, but in his unselfish, unyielding commitment to do good. In a world rife with cynicism, Superman chose to blend in and understand us, to be one of us, to experience the best and worst of us. There’s humility in that—something we need more of today.

From comic panels to movie screens, Superman has become a global, unifying symbol of justice and truth. He is an immigrant – an alien – who came to our planet and our country to help us be better people. The continued stories of his heroics remind us that true strength lies in choosing compassion and service over vengeance and force. That said, I think America needs Superman now more than ever before. Up, up, and away.

Frontier Arlines flight stopped on the tarmac at CVG, passengers removed, police and K9 searches commenced

In Local News on July 21, 2025 at 7:02 pm

BREAKING – The Jamestown Comet Exclusive – approximately 6:18 PM this afternoon Frontier Airlines flight 1048 returning from Fort Lauderdale landed at the Cincinnati/Northern Kentucky International Airport, but was detained on the tarmac by authorities.

Passengers were removed to a bus which took them to the terminal while police and canine officers searched baggage and plane. No word at this time about the reason for the searches, but one passenger reported they thought someone mentioned the possibility of drugs being smuggled on the plane.

No other information was available at the time.

Vintage aircraft expected for this weekend’s Barnstorming Carnival 

In Local News on July 9, 2025 at 3:08 pm

Event features Family activities, biplane rides, Car Cruise-in, and food trucks at Springfield Beckley Airport 

SPRINGFIELD, Ohio — The eleventh annual Barnstorming Carnival will be held at Springfield Beckley Airport on July 12th and 13th . As always, admission is free. 

This unique community event celebrates the planes and pilots that went all over the U.S. in the 1920s and 30s, selling rides and thrilling communities with daredevil stunts. Modern day barnstormers are as unique as their counterparts from 100 years ago, carrying on this tradition and bringing it to the community. 

Jamestown barnstormer and organizer Dewey Davenport has coordinated a fleet of unique aircraft for the two-day event from all parts of the country. More than 40 aircraft – including vintage biplanes, homebuilts and military trainers – are expected to be on display. 

One of the featured aircraft this year is a 1930 D-25 New Standard open cockpit biplane . This type of aircraft in its day — and still by many — is considered the King of the barnstormers. The front cockpit is big enough to fit a family of four! It will be one of the unique biplanes at the event. Fifteen minute biplane rides will be offered at the event for an addition cost. 

Kestrel Warbirds Rides from Dayton, Ohio will be at the event with their WWII AT-6 Texan. They will also offer unique flight experiences for an additional cost 

The Barnstorming Carnival is also excited to announce that food trucks will be onsite both days of the show. A Car Cruise in on Sunday July 13th starts at 11 and goes until 4pm. All types of cars are welcomed. Other activities for families include paper rocket building workshops, paper plate foam gliders, model airplanes demonstrations, RC flight simulators, balloon-tying clown, Face painter, Buck the Magic Cowboy, and many other activities. 

The event starts Saturday morning with a pancake breakfast hosted by the Hustead EMS department ( public is welcomed) and biplane rides at 8:00 am. For more information about the Barnstorming Carnival and biplane rides visit our website at ⁦www.barnstormingcarnival.com⁩ or call Dewey Davenport 937-877-0837 Brittany Jones 937-323-5804, Airport Manager Seth Timmerman 937-459-2193 

MEDIA NOTICE: All media interested in coordinating biplane rides for stories can contact Dewey Davenport at (937)-877-0837.

Family-Owned Company In Troy Sets New Standards For HVAC Service

In Dayton Ohio News, Local News, Uncategorized on July 8, 2025 at 11:55 am

In an industry often characterized by impersonal transactions and technical specifications, SubZero Heating and Air Conditioning, based near Troy, Ohio, stands out as one of a kind. Co-owners Trishanda and Jack Barhorst, a husband-and-wife team, whose people-first philosophy and family business culture set new standards for HVAC service in Ohio.

The couple launched the business during the pandemic, not exactly the most ideal time to get started. But their belief that service is about people and comfort is more than just a temperature setting, has helped SubZero grow into a trusted name across the region.

Jack Barhorst serves as the company’s vice president and lead technician. “We don’t just fix furnaces or install AC units,” he explained. “We show up for people when they’re uncomfortable and stressed. That’s a big responsibility—and we take it personally.”

President and CEO, Trishanda Barhorst, insists that every client at SubZero be treated like a valued neighbor, in every aspect of the business. From the moment a customer calls, they’re met with warmth, transparency, and a genuine desire to help. “When you call us, you are talking to the CEO of the company from start to finish,” Trishanda said.

From last-minute furnace repairs to full system upgrades, SubZero has made a name for itself as the go-to crew for homeowners across the region. Whether it’s routine maintenance or installing a high-efficiency system, their team shows up with know-how and heart—making sure every family stays comfortable, no matter the season.

SubZero also tackles the big stuff—office buildings, retail spaces, and large industrial facilities. Their commercial services are just as personally-focused, and just as precise. In high-pressure environments where systems are complex and every minute counts, business owners count on SubZero’s quick response times, sharp technical skills, and commitment to keeping things running smoothly.

Jack and Trishanda have created a business where customers and employees feel valued and empowered. Their crew doesn’t just know HVAC systems, but empathy and communication—skills that turn service calls into lasting relationships.

“Everything that we have in our success today really centers on the deep sense of trust we have in our relationship and because of that, we’re able to share that with others,” Trishanda said. “Employees, customers, friends, it gives us something of high value that we can pass on to others. Every person requires differently, with a different set of needs. We always want to leave something with them that matters.”

“We want your equipment to work and when it doesn’t, we’re there to fix it,” said Jack Barhorst. “Call us and we’ll get it back up and running so you can get back to your business.” (Meet the SubZero Office Assistant – Liberty)

As Trishanda and Jack look to the future, their vision remains rooted in the same principles that launched SubZero: family, service, and heart. In an industry that can sometimes feel cold, they’re proving that warmth starts with people.

For more information visit www.sub0hvac.com.

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