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Once innovative, Apple’s image is bruised by publicity stunts

In Economy, Media, National News, Opinion, Technology, Uncategorized on October 22, 2013 at 3:10 pm
Apple CEO Tim Cook sitting at Steve Jobs' right at an event in 2007. (Credit: James Martin/CNET)

Apple CEO Tim Cook sitting at Steve Jobs’ right at an event in 2007.
(Credit: James Martin/CNET)

The business community can learn an important lesson from Apple – on what not to do. At one time Apple was the pinnacle of panache when it came to unveiling new innovations.

Back in those days, the media and the faithful alike waited with baited breath as the late Steve Jobs glided to the stage in his signature black turtleneck, taking the pulpit from which to spout gospel to millions of faithful disciples. Once there, he had the audience in the palm of his hand, they’d buy just about anything he was selling because it was innovative, new and, above all, elitist.

Since Jobs’s death, however, the company seems to be trying to recapture that fanaticism in a way that seems almost a parody. As hard as he may try, Apple CEO Tim Cook, just isn’t the ‘cool guy’ that Jobs personified on stage. He doesn’t easily pull of the slacker look in an untucked black button-down and jeans. Plus, there is little innovation in what he has to unveil, just more of the same.

Even avid Apple followers have been disappointed with the company’s offerings over the last year. Many snobby Apple-ites seem to think the plastic-bodied iPhone-5C, a unit developed to be cheaper and more colorful, tainted the line, allowing too much riffraff amongst the Apple crowd. Now, if you can afford cell service, you can probably afford an iPhone – not so elite anymore. It’s like the country club admitting anyone who can tie a necktie. How dare they?

The “big unveiling” announcements are, to say the least, becoming tiresome. They were great when there was true innovation to be released – the iPhone, the iPad, etc. – but now, it’s just more of the same thing. Sure, they’re lighter, a bit faster, and offer prettier colors, but there’s really nothing that is substantially new about any upcoming product from the corporate giant.

In the past eighteen months, Apple has seen a decline in sales for its iPhone and iPad devices, partly due to excessive cost. During that time, the company lost market share, slipping from 65-percent down to 50, with Android-based phones and tablet computers now boasting control of the other half, and that number is expected to grow as more applications (apps) become available. So the need for Apple to make another announcement before the upcoming holiday shopping rush was vital. For the business community, however, all eyes should be on Apple’s marketing mistakes right now.

Tablet computers, for example, are in a market that is still coming of age. It’s a critical time for manufacturers, including Apple, who will need to work harder to set themselves apart from the competition. It’s likely they are all making more money from replacement devices than from new sales.

As mentioned earlier, other than minor alterations to existing equipment like extended battery life, larger screens and lighter weight devices, there are very few additions to Apple’s product line. Cost is still excessive for most consumers. A larger MacBook Pro, with a 15-inch screen, comparable to the average Toshiba or Dell laptop, will average more than $2,100 while its closest competitor barely exceeds $1,500 with similar specifications.

Additionally, there are just too many of these unveiling announcements and the format and style just don’t suit the new leadership. There is just no way to recapture Jobs’s methods and energy and they shouldn’t be trying. Overuse of such a public relations event becomes tiresome, not just on the media but on the consumer as well. If Apple is going to make such a big deal out of these announcements, there should be something worth hearing about – lately there hasn’t been.

It seems like Apple is done shooting for innovation but now relies instead on brand loyalty and publicity stunts, such as offering free operating system source code. It might take a while, but without something original on the horizon, new users are going to continue to migrate toward Android and Microsoft devices.

 

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Reduce spending, the deficit and congress

In Economy, Education, Jobs, National News, Opinion, Politics on October 16, 2013 at 12:38 pm

DIH LOGOHow long can the national debt continue to increase before it finally collapses under its own weight? Congress seems to think it’s indefinite but when the debt is growing twice as fast as the economy, the country’s financial stability is so compromised it’s making the rest of the world nervous.

Just like having a credit card with an over-extended balance that racks up fees and penalties when defaults occur, the federal deficit grows exponentially with time. Even knocking a few billion off here and there won’t make much of a difference if the economy remains as stagnant as it has in the last several years. America cannot simply keep borrowing more money to cover debt that should have been reduced far earlier.

Photo Courtesy USA Today - www.usatoday.com

Photo Courtesy USA Today – http://www.usatoday.com

Unfortunately, that’s exactly what it means to raise the debt ceiling. But continually increasing the amount of money the country is allowed to borrow will only add to the problem. Amid the congressional battles and strong-arming is a dance that averts the actual problem – the only way to reduce the deficit is to cut spending – period. That’s a tall order when all congress seems to want to do is sit by and watch the country hemorrhage money.

As the government shutdown enters a third week, congress is no closer to a solution than it was on October 1st. Government employees are still either furloughed or working without pay. Sure, they’ve been promised back pay, but how does that help when a family has mouths to feed and an upside-down mortgage to pay?

The real question is, apart from the small percentage of Americans who work for the federal government, who has really noticed the shutdown? Many experts say, very few. There are even those who say the park and memorial closures were done more as a publicity stunt to elicit public outrage towards the Republicans than to save money.

Looking at it objectively, that actually makes sense considering that government workers will receive back-pay for any and all days missed on furlough or unpaid time. If the shutdown of national parks services was really because “there was no money to pay them due to the fiscal crisis” during the shutdown, why would there be back pay to offer?

It has also been suggested that the shutdown has exposed another inherently expensive issue within the federal government – redundant or unnecessary employees. Excluding the military from the discussion for the moment, a certain level of redundancy is necessary for various reasons, but there is such a thing as overkill, even at the federal level. That overkill could be costing the taxpayers billions spent on unneeded civilian, contracted and other extraneous personnel.

After all, if you were running a small business and hired six employees when three would have sufficed, your business would soon be in financial distress. After a period of time, even large companies feel the effects of that kind of waste. It’s entirely possible that the government hires many more people than it needs (yeah – shocking, right?). This happens for a number of reasons from bad accounting to nepotism, but it does happen.

Which brings back the original point – Reduce spending and the deficit will come down. Clearly there are cuts that could be made without affecting the government’s overall operation or causing widespread layoffs. Reducing congressional salaries and perks would be a great place to start – particularly their perks. But the shutdown is proving that there are other areas of waste to be addressed. The trick is going to be finding the ones that are genuinely wasteful compared to those that need to be funded.

The difficulty exists in coming to an agreement about what needs to be cut and how much. Different sides have opposing ideas about the definition of “necessary” and required. Eventually they’ll have to come to some common ground and work it all out, but for now things still seem stalled.

The president’s approval rating, according to the Associated Press, is down to 37-percent and congress still lags behind at less than 20-percent. If people re-elect any of these people to congress they have only themselves to blame when this all happens again.

 

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27th Amendment: Congress gets paid no matter what.

In Economy, history, National News, Opinion, Politics, Uncategorized on October 1, 2013 at 9:57 pm

DEER IN HEADLINES

By Gery L. Deer

Did you know that the 27th Amendment to the Constitution of the United States prohibits Congress from changing its own pay? The exact wording is, “No law, varying the compensation for the services of the Senators and Representatives, shall take effect, until an election of Representatives shall have intervened.”

congress 1Although the amendment was submitted to the states for ratification way back in 1789, it was not adopted until 1992, more than 200 years later. It was conceived to prevent the legislative branch from giving itself unwarranted and outrageous increases in pay, but it also works in the reverse. So, according to the constitution, congress gets paid, no matter what happens.

Amid a government shutdown unnecessarily created by a congress that simply refuses to compromise (on either side), it is thoroughly reprehensible that they are not also deprived a paycheck. Compensation certainly outshines performance, particularly by congressional leaders.

According to an article published in 2011 by the Center for Public Integrity, “No legislator – living or dead – has been paid a higher salary by the taxpayer than Speaker Boehner.”

The article notes that the Speaker earns the highest annual salary of all his peers, at $223,500. On the other side of the dome, Senate Majority Leader Harry Reid and other congressional leaders are paid much less; just $193,400 per year.

Poor folks; It’s hard not to feel bad for them. Really, it must be terrible to have to struggle by on a measly couple-hundred-thousand a year. Yes, that was sarcasm.

There should be some way to cut Congress’s pay in midterm when they’re not living up to expectations and actually doing more harm than good. If they had to work a normal job, the current level of unsatisfactory performance would have gotten them all fired a couple of years ago.

con1Apparently, the only way to do have any financial impact on these people is to amend the 27th Amendment, allowing for congressional pay reductions at the will of the people. Administering such a procedure would be something of a logistical and legal challenge, but working it out would pay off in the end.

Direct and immediate job performance accountability, like everyone else endures at work, might actually motivate congressional leaders to the action of the people. At the moment, the only action they are taking is that which gives them the most spots on the Sunday morning news shows.

While hard-working government employees and their families go without pay, some struggling to put food on the table due to recent sequestrations, congressional big wigs luxuriate in the perks of the office, content in their jobs and in the foolhardiness and shockingly short memories of their constituencies. While there may be a few normal people on Capitol Hill, they are greatly outnumbered and hopelessly meek-voiced. A whisper from the back of the hall is nothing to the roar from the leadership seats.

Congress is currently enjoying its lowest approval rating ever, 87 percent of Americans disapprove of Congress’s performance according to an October 1st CNN poll. But until the American people say, “enough is enough,” this pointless bickering over the country’s finances will never cease. It’s as if the House and Senate are like an old married couple arguing over the checkbook register and who spent too much on the new blender they both needed.

Ridiculous filibusters and other Washington-style temper tantrums accomplish nothing, except to secure free press by presidential hopefuls no one has ever heard of now clambering for the spotlight. But, if members of Congress suddenly knew their pay would be cut and their jobs were in danger – now, not two years from now – they might make some effort to straighten all this out.

Until the 27th Amendment is amended, however, every single ineffectual member of congress will continue to collect their overstuffed paycheck. It’s time to show these people how the rest of America has to live because they clearly have no idea.

 CLICK HERE TO SIGN A PETITION TO AMEND THE 27th AMENDMENT …

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Over-medicated and under-educated

In Children and Family, Education, Health, Media, National News, Opinion, psychology, Science, Senior Lifestyle, Technology, Uncategorized on September 18, 2013 at 9:18 am

DIH LOGOA recent report by the Centers for Disease Control and Prevention (C.D.C.) noted that at as many as two-million Americans become ill from antibiotic-resistant infections annually, killing at least 23,000. The report notes that less than half of the antibiotics prescribed for patients are unnecessary or incorrectly used increasing the potential for more drug-resistant germs to evolve, exacerbating the problem.

Over time, the use of broad-spectrum antibiotics rather than ones targeting specific infections can cause various strains of bacteria to become immune and render conventional treatment ineffective. According to C.D.C. Director, Thomas Frieden, as the trend towards overuse of antibiotics continues, “The medicine cabinet may be empty for patients with life-threatening infections in the coming years.” Additionally, the overuse of antibiotics on farms as preventative medicine in healthy animals is also a contributing factor.

All of that said, these drugs are not prescribing themselves. Doctors know better than to continually prescribe broad-spectrum antibiotics unnecessarily or to treat viral infections, for which the drug is completely ineffective. But, many still do both, either at the insistence of the patient or as a preventative measure. Beyond the issue of nagging patients who want a prescription every time they have a sniffle is the point where the medical professional should say, “no.”

medsIn addition to antibiotics, it seems as though doctors are passing out a pill for everything and never seem to try to dig deep enough to address the real cause of various health problems.  For people with chronic illness it seems like that would be extremely frustrating. Apart from something like long-term, degenerative diseases like Parkinson’s or Multiple Sclerosis, there should be a way to find the cause to a problem and treat that, rather than just trying to drown the symptoms in medication.

More often than not, patients get, maybe, 10 minutes with their doctor after a two-hour office wait only to be handed a prescription and shuffled out the door. People spend far more time filling out forms and waiting to be seen than ever actually getting attention from a person who bills hundreds of dollars an hour for a few minutes work per patient.

An additional problem arises when the drug manufacturers spend far more time and money marketing to the patient than educating the physician about the proper use and potential hazards of a medication. However unethical it should be, doctors are given trial samples and kick-backs for going with one drug-over another. All the while, patients are inundated by drug ads on television, the Internet and in periodicals with no understanding of the treatment process.

Which actually contributes to another step in the downfall of health care is the all-knowing, internet-browsing patient himself. These home-spun experts come in with a fist-full of self-diagnosis printouts from Web MD and a stack of drug ads from Cosmo.  They demand medication for what they are certain is their particular ailment and there is no swaying their shade tree expertise. Except that’s exactly what the doctors should be doing – dissuading them and refusing to prescribe medicine without a thorough examination of the problem.

So what is to be done? Unfortunately, not much can be done. Unless healthcare providers are going to be more proactive and limit use of antibiotics except for targeted need, and other drugs are prescribed only after the cause of the symptoms is determined, it’s unlikely that anything will change soon.

It just seems as if everyone is sick all the time. Chronic illness like fibromyalgia (long-term, body wide tenderness and pain) seem to be affecting more and more people and early-onset dementia appears to be far more common than it once was. Could these diseases the result of long-term misuse of various drugs, including antibiotics?

The truth is, no one really knows for sure. Many of these drugs are relatively new and scientists are only now learning how the long-term use of previous medications is affecting second and third generations. From birth defects to chronic disease, overuse of drugs and under-education of patients definitely has the potential for some serious side effects.

 

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Former Dayton television journalist Asa George dead at 34

In Dayton Ohio News, Local News, Media, National News, News Media, State News, Uncategorized, World News on September 12, 2013 at 9:34 pm
Asa George

Asa George, on the set of Fox 45 / ABC 22 News, May 2008. Photo by Gery L. Deer

By Gery L. Deer

Editor, The Jamestown Comet

Former Dayton broadcast journalist Asa George was found dead in her suburban Milwaukee home on September 6 after family members expressed concerns to police regarding her safety. According to a report by the Milwaukee Journal, George’s father, who lives in California, had been unable to reach the 34-year-old for four days and called the local police to check on her.

CBS television affiliate WDJT-TV cited a Milwaukee County Medical Examiner’s Office report stating that firefighters entered the home through a window where they found a badly decomposed female body in a tub full of water. A malnourished boxer dog, two empty vodka bottles and numerous prescription medications were reportedly discovered as well. The body was positively identified as that of Asa George on September 12 after dental records were received from Dayton.

The Journal reported that relatives informed investigators that George had battled alcoholism for several years. Family members reportedly told police that her career had suffered greatly because of her drinking problem, and she had received treatment for it several times.

A press release provided by the West Allis Police Department stated, “Officers, detectives and members of the Milwaukee County Medical Examiner’s Office are investigating to determine the circumstances surrounding this incident to include positive identification and cause/manner of death.”  Although identification has been confirmed, the medical examiner’s office has yet to release a cause of death pending toxicology results.

Asa George was the cover story for the May 29, 2008 edition of the Times Community Newspapers' "Your Home" magazine, written by Gery L. Deer

Asa George was the cover story for the May 29, 2008 edition of the Times Community Newspapers’ “Your Home” magazine, written by Gery L. Deer

Early risers became acquainted with George in 2004, when she became co-anchor on the WKEF-ABC22/WRGT-Fox45 morning news programs. In 2008, Xenia Daily Gazette columnist Gery L. Deer interviewed George for a special spotlight cover story in the Times Community’s Your Home magazine where she opened up about her life and career.

“I was born in Madison, Wisconsin, but only lived there about a year before moving to Houston, Texas,” she said. “I graduated from the University of Texas with a degree in journalism and then on to the University of Salamanca in Spain where I studied Art History and Spanish.” Prior to coming to the Miami Valley, George worked as a reporter in Lincoln, Nebraska, and Austin, Texas.

At the time of the Your Home interview, George seemed content to call Dayton home. “Dayton has been a great place for me,” George said. “I have grown professionally, and people here have been so nice and welcoming. I love the fact that I get to meet so many people, whether through reporting or at charity events.”

George was an avid animal lover and regularly volunteered for the Humane Society of Greater Dayton, doing everything from acting as master of ceremonies at local events to fostering a puppy.  For three consecutive years, she hosted the Furry Scurry and Hair Ball fundraiser events. “Anything the Humane Society needs me to do, I am there for them,” she told Your Home. George was also a great supporter of the local Cystic Fibrosis Foundation.

Television journalism can be an overwhelmingly busy job, but while in Dayton, George always seemed to find time for friends and family. “I love to spend time with friends and eating out; sushi is my favorite, and I also enjoy cooking,” she once said.

Other relaxing time, she explained, was devoted to more active personal endeavors such as riding her motorcycle, painting and lifting weights.  “I also enjoy boxing and riding my motorcycle,” she said. “I also love to travel.” George left Dayton in 2009 and returned to Wisconsin where she held her anchor position at channel 58, WDJT-TV in Milwaukee, before she became a freelancer in 2011.

During her short broadcast career, George was recognized several times for outstanding work. In 2004, she received the Nebraska Associated Press Award for General News and in 2006 was honored by the Ohio Associated Press.

IMG_6310Editorial Note: I had the privilege of knowing Asa George, but only for a very short time. She was always pleasant, fun and thoughtful, a credit to our profession. In light of this terrible tragedy, I hope she finally has peace and wish for everyone to keep her memory bright and honor her life. She will be missed.

– Gery L. Deer

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Extra! Extra! Examining the plight of print.

In Books, Business, Entertainment, Local News, Media, National News, Opinion, Print Media, Technology on August 13, 2013 at 4:49 pm

Deer In Headlines

By Gery L. Deer

electronic_printAre newspapers dead? Since most of the mass distribution for Deer in Headlines is still in print media, then chances are if you’re reading this it’s probably printed in a newspaper. But it’s also circulated in a fair number of online publications as well so if the publication you’re reading ever went belly-up, you can still find it on the web.

When Amazon’s chairperson, Jeff Bezos purchased The Washington Post, the publication’s circulation had dropped by 40-percent over the last year. A seriously risky bet, Bezos picked up the media icon for pennies and paid for it out of his own pocket. The intention was to preserve the paper in its current state, but it’s just as likely he will take it to the next logical level – all digital.

Far more costly to produce than their digital counterparts, print publications still have a purpose among certain die-hards and the older generation. There’s something about holding that printed page in your hand that has brings about an emotional response unique to each reader.

I’m kind of caught in the middle. I like having a printed page in front of me, whether it’s a book, magazine or newspaper. But I like the convenience of digital media too. If you’re stuck waiting to be seated at a restaurant or in the doctor’s waiting room, you can always bring up something to read on your smart phone or Kindle.

Eventually, pretty much all periodicals (newspapers, magazines, etc.) will be converted to digital, but in my opinion, it’s not just the media format that’s killing print publications. Less ambitious salespeople and a lack of knowledge among advertisers have also helped contribute to their demise.

Publications, like any other media, survive by the vicious circle of subscribers and advertising. The more subscribers, the more profitable the ad revenue, but if the content is lacking no one is going to subscribe. The numbers drop and ad revenue falls along with circulation.

Plus, have you noticed how much smaller your newspaper is these days? Most have shrunken both in sheet size and number of pages, with some content located online to drive people to the publisher’s website. As a practical consumer, why would you pay $1.50 for a publication that has less content than it did when it was 75-cents? Unfortunately, if you want to keep getting a print publication you’ll have to pay whatever price they ask.

Advertising rates are going up too, though that one thoroughly perplexes me. Lower circulation should drive down ad prices, but many publishers are trying to recover lost revenue by adding web-based exposure in conjunction with print packages. For some, it’s too little, too late, however.

An ever more computer-savvy population will eventually drive print to its ultimate end. Attempting to preserve it will be a costly and finally pointless endeavor but some people are making the effort, as Bezos seems to be. But then again, he’s a billionaire and that’s what it would take – deep pockets.

No business can continue to operate in the red, always hemorrhaging money. Unless the operator is treating it like a hobby and has the disposable income to keep it going, it will die.

If you want to keep the presses running on your local newspaper, I suggest the following. First, contact the publisher and remind them how important the paper is to the community. If you are part of a business or organization, make sure to send press releases and other news-worthy information to the editors so they have good, local content to draw from. Include detailed contact information and artwork (photos).

Demand local coverage written by local correspondents. Small, hometown papers can do better financially on their own level than national publications when they have good, locally-created content to drive circulation and advertising.

If you own a business or are part of a community organization, advertise in the local newspaper but do it correctly. You need to display your ad regularly and consistently in the same publication for at least several months before you see a response. Be consistent and be patient. And finally, go buy a paper! You’re helping the community and the economy.

 

Deer In Headlines is syndicated by and intellectual property of Gery L. Deer / GLD Enterprises Commercial Writing. All rights reserved.

 

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Doc Barth’s Medicine Show, still captivating crowds

In Entertainment, National News, Opinion, Travel, Uncategorized on August 6, 2013 at 3:16 pm

DIH LOGOOver the last couple of decades, I have worked all over the country as a writer and performer. From small hometown stages to Hollywood television projects, I think I’ve seen just about everything. Recently, however, I had the privilege of working at a festival in northern Indiana alongside a gentleman who, in my mind, is the quintessential entertainment professional. His name is Dan Barth and for the last 40-plus years, he’s been in the medicine show business.

From the 1850s through the 1930s the traveling medicine show was one of the most effective advertising endeavors in history. Moving from town to town by horse and wagon, these performing salesmen practiced what has become the foundation of the most successful modern advertising.

With a few magic tricks, some ventriloquism and a plethora of bad jokes, the medicine show brought to town a live, often interactive stage performance long before there was radio or television. At the end of the show, the performer would give a lecture about the health properties of some kind of tonic, the tastiness of a box of candy, or any other positive attributes about whatever product he was selling.

The salesman’s performance was the way he got people to sit there long enough to listen to his advertisement. Now, if you think you’re too modern to fall for such things, you should know that this method still works today – every eight minutes or so during your favorite TV show. Think about it.

Dan Barth's traveling historical medicine show.

Dan Barth’s traveling historical medicine show.

With his 19th Century medicine show wagon in tow, Dan and his charming wife, Ulli, have traveled all around the country educating and entertaining crowds with the same kinds of routines used in the original presentations. From ventriloquism to magic, Dan told the story behind his artifacts and the history of the shows. I watched nearly every show he did over our four days together and marveled at how his audience was so taken with his work.

In today’s high-paced world of Wi-Fi, cell phone apps and squirrel-like attention spans, I was fascinated to watch people of all ages sit in the hot, Indiana sun and hang on Dan’s every motion and word. It was gratifying to see that people still have an interest in this kind of entertainment; a type that now seems relegated to the odd variety act or child’s birthday party and even then, thoroughly under-appreciated.

Not this weekend however. People loved watching Dan’s performance, me included. Ironically, I felt good about the fact that we are using some of the same routines in my family’s variety show. Now I think I finally understand why those simple routines are always so well-received.

But from my own standpoint, Dan’s presentation and his audience’s reaction to it allowed me to see more about my work – both in print and on stage – than I have ever noticed before. As a writer or stage performer, if our mind is in the right place, our ultimate goal is to entertain our audience.

I have always believed that most skilled writers and performers spend far too much time showing off their respective talents and not enough actually entertaining anyone but themselves; but not Dan Barth. His mind is always on the audience. He may be in it to make a living, but he really wants his audience to have experienced something unique for their time and he genuinely appreciates their attention.

Gery L. Deer (left) with Dan Barth

Gery L. Deer (left) with Dan Barth

Personally, I’ve seen just about every possible incarnation of sideshow, Wild West performance, medicine show and variety act. But there was something unique about this performance. It was unassuming, generous and genuine. It had my attention every time, even though, by the end of the first day, I could practically recite his script verbatim.

With a 25 minute show, he captivated the audience with no more than four or five routines. But, in the end, it’s not what you do or say on stage or in print, but how you present it. No matter how great your technical skill, there is always room to be more engaging to an audience. From stage shows, to newspaper articles to television advertisements, it’s the consuming audience that matters. After all, they’re the ones paying for the ticket.

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Definitely not the Weiner the world awaited

In Media, National News, Opinion, Politics, sociology, Uncategorized, World News on July 31, 2013 at 5:47 pm

DIH LOGO

Whoever holds the position as Mayor of New York City carries a level of political power that may be second only to that of the White House. It’s a daunting task requiring political savvy, brains and, eh-hem, character. If Anthony Weiner is the “best” option for that job, we have a sad political landscape in America today.

Regardless of his political accomplishments, this man has made himself into little more than a late night punch line. Perfectly named for receiving a repeated black eye from pundits, Weiner’s online “sextcapades” seem to have no end in sight.

When asked if any more of this material would be uncovered the guy actually said, and this is a quote, “I don’t know.” You don’t know? How can you not know? In the immortal words of Bill Cosby, “Has your head been with you all day?”

weinerismWeiner has become a complete laughing stock and there is absolutely no way he can win an election now. Yet, puzzlingly enough, Bill Clinton was re-elected for a second presidential term following his real-life trysts. In Clinton’s case, there was little more evidence than an accusation from a disgruntled intern – and a stained dress.

In Weiner’s situation you have to wonder how much more his wife is going to take before she walks. Her name is Huma Mahmood Abedin, and she happens to be a high-ranking aide to Hillary Clinton so I’m not sure that’s the best example to follow when it comes to dealing with infidelity. She could ignore Hillary’s playbook though. I’m hearing Tammy Wynette singing, “Stand By Your Man,” when suddenly the record scratches off and Abedin storms off the stage.

Whatever happens, if the democrats re-elect this guy to, well, any office at all, they really are crazy. Either that or they’re incredibly short-sighted and intend to definitively prove that liberals care nothing about character in their candidates.

It’s important to note, however, that there is nothing new about this kind of behavior from powerful executives on either side of the aisle. Expecting otherwise is probably about as unrealistic as thinking a cat is suddenly going to enjoy a bath.

The real issue, with regard to integrity, is that these men (and a few women) flat deny anything ever happened; at least until evidence surfaces to make liars out of them. Subsequently, they’re forced to come clean with a tearful apology and a carefully written statement from the safety of a podium, often with the humiliated wife standing nearby appearing to be supportive.

But as long as the American public keeps giving politicians a pass on this kind of behavior it will continue. Voters seem outraged one minute and re-elect them in the next. It makes no sense.

No one is perfect, least of all those who have chosen a life in the public eye, but when you are charged with representing the best interests of a constituency, you should at least behave like an adult, not an adolescent. Grow up, already.

Beyond that, voters need to have more integrity themselves. It’s time to stop choosing the lesser of, “Who cares?” Our local representatives have much more of an effect on our day-to-day lives than those in Washington and should live up to a much higher standard for that very reason.

But in order for them to be held accountable and to let them know that irresponsible behavior does have an effect on job performance, it takes a message sent from the polling place. There are many more “Weiners” out there, and smartphones and social media will be the professional death of them.

All we can do here on Main Street is try to convince people of higher sense of integrity and civic duty to run for office and help improve things one step at a time. As you visit the fairs and festivals going on throughout the end of summer and into fall, talk to those campaigning there and ask them the hard questions. We deserve better from our representatives but it will only happen if we demand it.

Gery L. Deer is an independent columnist and business writer from Jamestown, Ohio. Deer In Headlines is syndicated by GLD Enterprises Commercial Writing. (c) 2013, GLD Enterprises / Gery L. Deer. All Rights Reserved.

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Media distorts facts in high profile cases

In Education, Health, history, National News, Opinion, Politics, Senior Lifestyle, sociology, Uncategorized on July 16, 2013 at 9:40 am

DIH LOGOUnless you’re one of those people who can outwit the trivia nerds on Jeopardy!, you probably don’t remember the name, Stella Liebeck. It’s a sure bet, though, that you more than likely remember hearing of a woman awarded millions after spilling hot McDonald’s coffee on herself while driving – except that’s not exactly what happened.

In 1992, 79-year-old Liebeck sued McDonald’s Corporation after being severely burned by coffee spilled in her lap. Her case drew national attention to the idea of “frivolous lawsuits,” igniting a firestorm of conservative push for swift and devastating tort reform.

For those of you who slept through high school civics class, a tort is a wrongful act or infringement of rights leading to a legal liability. In other words, if someone hurts you in some way and they may be liable for the injury (physical, emotional, financial, or otherwise), that’s called a tort.

Torts exist to help protect the public from the negligence of others, whether the fault of an individual or a business. Without them, no one would ever be held legally accountable for causing accidents and injuries. Like other well-meaning legislation, sometimes greedy people abuse the system – or attempt to – just out to make an easy buck. The majority of, what might be considered “frivolous,” lawsuits die out in the first hearings or are settled out of court to avoid public scrutiny.

With rampant distortion of the facts in the Liebeck case, it’s easy to understand why people really didn’t know what happened and just assumed she was looking for a big payday from a huge corporation. Sadly, the particulars were lost in the hype, turning this poor woman into a media joke, even inspiring a groin-scalding episode of “Seinfeld.”

At the time, the media’s fractured reporting stated Liebeck was herself negligent because she was driving at the time of the spill when, in fact, she was a passenger in a stationary vehicle at the time. It really would have made little difference anyway, since the coffee in question was estimated to have been around 180 degrees Fahrenheit. Medical experts suggest that any skin in contact with liquid of that temperature for more than a few seconds would experience severe burns of, at minimum, second degree and potentially surpassing third.

As it turned out, evidence in the case showed that the fast food giant’s franchisees were required to maintain coffee at a sitting temperature between 180 and 190 degrees Fahrenheit. The searing heat of the fast food giant’s coffee had resulted in hundreds of documented injuries. Liebeck’s burns were located on her inner and back thigh and were so severe as to require a series of major skin grafts over several months and caused agonizing pain.

HERE IS A LINK TO PHOTOS OF MRS. LIEBECK’s INJURIES – PLEASE NOTE, THEY ARE GRAPHIC IN NATURE. PARENTAL DISCRETION IS ADVISED.

Initially, the Liebeck’s family wrote a letter to McDonald’s merely asking they cover medical bills for her treatment but with no response, they were forced to take legal action. In the end, the jury found McDonald’s liable for the severity of the injuries due to temperature policy and frequency of documented injuries.

Punitive damages (additional monetary punishment to the wrong-doer) were awarded by the jury in the amount of $2.7 million. That figure was later reduced by the judge to $480,000, but Liebeck eventually settled with McDonald’s for an undisclosed amount.

Sensational news stories like the Liebeck case should always be taken a dose of skepticism because. The court of public opinion can be devastating to a case like this, and like so many more recent ones. No media outlet is fair or balanced and no one reports all the facts because reporters are not privy to everything. Guilt or innocence should be based on the decision of the jury, not the news media.

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Those thrilling days of yesteryear

In Children and Family, Entertainment, Media, Movies, National News, Opinion, sociology, television, Uncategorized on July 9, 2013 at 8:39 am

DIH LOGOThe Lone Ranger first debuted in 1933 from the studios of WXYZ radio in Detroit, Michigan. Created by station owner George W. Trendle and writer Fran Striker, the character is said to have been based on the exploits of Bass Reeves, a real life federal peace officer who worked in Indian Territory during the late 1870s. Accompanied by his trusty Indian sidekick, Tonto, and themed by the thrilling rhythm of Gioachino Rossini’s operatic William Tell Overture, The Lone Ranger became an immediate success.

By the time that last surviving ranger hit the airways Wild West lore had been incredibly popular for more than two decades, particularly in dime novels, on the radio and in traveling shows. Originally aimed at children, it is estimated that more than half the audience for the program were adults, many of whom had grown up with stories about western legends like Billy the Kid, Bat Masterson and Wyatt Earp.

Unlike his historical counterparts who clearly had bad sides to their character, The Lone Ranger would be the ultimate good guy, with a mask to both maintain his anonymity and help confound corrupt government officials as to his true nature. In order to keep continuity for the character, the original writers created a set of guidelines that established who and what The Lone Ranger is meant to be. Some of the guidelines were a little silly, but others far ahead of their time.

For example, one of the rules stated that the Ranger would never be pitted against an adversary who was not American so as to avoid criticism from minority groups. In other words, it was already practicing political correctness. Another said that he could never drink or smoke and any “saloon” scenes had to be portrayed as cafes with waiters serving food instead of bartenders pouring drinks. One of the most interesting was a rule that stated he would always use perfect grammar and diction, devoid of slang and colloquialisms.

Many people who remember those days believe that actor William Conrad, star of the 1970s P.I. show, “Cannon,” was the original voice of The Lone Ranger on radio, but that is not so. In fact, Conrad voiced another famous western lawman, Gunsmoke’s Marshall Matt Dillon.

In 1949, the show made the ultimate leap from radio to the fledgling technology known as television, with Clayton Moore donning the famous mask and Native American actor Jay Silverheels as Tonto. After eight seasons on ABC, two of which with a different actor in the lead role, the show was cancelled in 1957. A year later, a theatrical feature was released starring the TV actors in a new adventure but the demand for the masked man never quite returned to its former pitch, though a couple of other failed attempts were made to return him to both the theatre and the small screen.

In 1981, a big screen version of The Lone Ranger was met with the harshest of criticism and dismal box office receipts. The movie failed partly because it was just a bad film, but mostly because the producers sued former star, Clayton Moore, to forbid him from wearing the signature mask in public appearances. Who says there’s no such thing as bad press?

The most recent incarnation of the Masked Man hit the silver screen this summer as a tongue-in-cheek Disney flick featuring Armie Hammer as Ranger John Reid (The Lone Ranger) and Johnny Depp as his trusted Indian partner. Unfortunately the campy tone that worked so well for Depp in the Pirates of the Caribbean series falls flat in this film, detracting from the nature of the characters and overshadowing the story.

Disney had the opportunity here to introduce two beloved characters of Americana to a new generation. But, instead of using the elements that made the show a success originally, they changed the formula and merely created another summer flop from a classic franchise. Hopefully, The Lone Ranger has not forever ridden off into the sunset and will get another chance to let audiences experience, “a cloud of dust and a hardy ‘Hi-Yo Silver!’”